Nepal was the center of attraction at a recently-held global tourism fair titled ‘World Travel Market (WTM) 2017’ held at ExCel London, a London-based exhibition and international convention center.
According to an official release, “Many, at the fair, wanted to know about the situation in Nepal and about the different tourism destinations, while many inquired about the best way to promote Nepal.”
The fair has most-importantly promoted Nepal as an ‘exotic holiday getaway’ and has served as an ideal platform for the Nepali tourism sector in terms of fresh promotions and providing latest information and updates in the UK market, added the official release.
Speaking at a talk program, ‘Affluent Millennial and their engagement with Brands’, organized on the side-lines of WTM 2017, NTB CEO Deepak Raj Joshi highlighted Nepal’s strength as a powerful tourism destination that can match the travelling preferences of the millennial.
The fair, led by the Nepal Tourism Board (NTB) in collaboration with 23 private tourism companies, witnessed a participation of various tour operators, tourism professionals, media, photographers, bloggers, content creators and various private firms.
The Nepali delegation was led by the Nepali Ministry of Culture, Tourism and Civil Aviation (MoCTCA) Secretary Maheshwar Neupane and NTB CEO and was also attended by the Nepali Ambassador to UK Durga Bahadur Subedi and other officials of the Nepali Embassy in UK.
In this travel trade fair, held from November 6-8, 2017, Nepal was also lauded as the ‘Lifetime Value Destination’.
Apart from this, another special program called ‘Nepal Evening’ was also held at the Nepali Embassy in London. British tour operators and friends of Nepal in London and the delegation of Nepal and Nepali tour operators participated in the event.
On the occasion, British botanical specialist Mark Watson from the Royal Botanical Gardens of Edinburgh presented his research on unique flora of Nepal and highlighted that Nepal’s botanical species stay far ahead than most other countries’.